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Introduction
SFS UK are a Leeds-based company creating innovations in fall protection solutions, rain screen subframe systems, and high-quality hinges for windows and doors.
SFS contacted us to create unique marketing assets not readily available in-house, such as video production, photography, and the flexibility to capture content nationwide. This case study delves into our collaboration with SFS, highlighting our work on two distinctive projects that helped elevate their brand presence.
Introduction
SFS UK are a Leeds-based company creating innovations in fall protection solutions, rain screen subframe systems, and high-quality hinges for windows and doors.
SFS contacted us to create unique marketing assets not readily available in-house, such as video production, photography, and the flexibility to capture content nationwide. This case study delves into our collaboration with SFS, highlighting our work on two distinctive projects that helped elevate their brand presence.
Project 1: The Invisible House Case Study
Our partnership with SFS began with a case study project for “The Invisible House.” This architectural masterpiece featured mirrored panels that offered a unique, invisible aesthetic. SFS had played a crucial role in producing bracketry, fixings, and structural components for the facade materials, but the project had yet to receive the exposure it deserved.
We assembled a team comprising two videographers, a photographer, and a behind-the-scenes specialist. On the day of production, we captured video and imagery that showcased the property’s interior and exterior, as well as the behind-the-scenes process. We also conducted an insightful interview with Hitesh, SFS’s Specification Manager, who shared his expertise on the project.
The end result was a captivating six-and-a-half-minute video, complemented by a shorter social media cut. We also delivered a bank of images for SFS to use across their marketing channels, giving them the tools to showcase their versatility in handling unique and complex projects. Notably, the content we produced garnered acclaim when it was presented at a SFS conference, earning a standing ovation!
Project 1: The Invisible House Case Study
Our partnership with SFS began with a case study project for “The Invisible House.” This architectural masterpiece featured mirrored panels that offered a unique, invisible aesthetic. SFS had played a crucial role in producing bracketry, fixings, and structural components for the facade materials, but the project had yet to receive the exposure it deserved.
We assembled a team comprising two videographers, a photographer, and a behind-the-scenes specialist. On the day of production, we captured video and imagery that showcased the property’s interior and exterior, as well as the behind-the-scenes process. We also conducted an insightful interview with Hitesh, SFS’s Specification Manager, who shared his expertise on the project.
The end result was a captivating six-and-a-half-minute video, complemented by a shorter social media cut. We also delivered a bank of images for SFS to use across their marketing channels, giving them the tools to showcase their versatility in handling unique and complex projects. Notably, the content we produced garnered acclaim when it was presented at a SFS conference, earning a standing ovation!
Behind the Scenes
Photoshoot
Conclusion
Our collaboration with SFS UK has been a fulfilling creative journey, enriched by their open-minded and forward-thinking marketing team. Through our work, we’ve not only provided SFS with impactful content for their digital and print platforms but also assisted in broadening their visibility. We look forward to continued collaboration with SFS on more projects, case studies, and creative endeavours.
