Questions to Ask Yourself Before Becoming a Dissident
– or Employing Anybody to Do Marketing For You

The truth is, most companies hire a marketing agency to assist in building a brand, win new customers, and keep the old ones. Without resources internally (staff, time, marketing, and branding know-how), a strategy can be tough to execute.

Does your marketing strategy need a refresh? 

There’s a lot to be said for letting a fresh pair of eyes have butchers at your business. If you’re confident that you have a good product or service, but you’re finding it difficult to reach more people, then it’s probably an indication that you need some help. 

Working with a marketing agency will give you a new perspective. We’re really good at coming in and taking a sober look around at what you’re doing, and then from there, identifying what can be improved. This can entail everything from identifying new channels or creating a more consistent look and feel across your business public-facing assets. 

Either way, it all depends on where you are now, what type of business you are running, and the direction that you want things to head into the future. All of this, we can help with. 

Are you time poor? 

Most people don’t have the time to be thinking about how things can look pretty and other generic marketing techniques. Most people need results, and they needed them yesterday. We know this because we have worked on the ‘other side’ in our previous lives. This is the equation that needs to be considered: how much more free time will you have IF you outsource your marketing to weirdos like us who actually enjoy doing this shit? 

Looking to save money so you can spend it on that golf trip to Scotland? 

Listen, you pay for what you get. While we provide excellent value, we know our worth, and obviously we charge what we think matches our value. However, we are probably cheaper than what you might fork out for an in-house marketing dude or dudette. Hiring a marketing team outside of your organisation removes all of the additional costs of employing someone, like salaries, benefits, health care, and even marketing tools. It makes it way easier for you to manage your budgets, too.

Get professional creatives to do your creativity 

Not everybody is blessed (or cursed) with a creative mind, and that’s okay. Some people are just more comfortable being analytical or working in absolutes. Like anything else, sometimes you need to actually bring in people who are professionals in their domain to get what you want out of whatever it is that you want, if that makes sense? 

Basically, nobody bats an eyelid when you pay a dude who knows about washing machines to come and fix your washing machine, so why not your creative endeavours?  Unlike washing machines, creative endeavours can propel your business forward (unless you own a laundrette, obviously).  

Future proof your business 

Here’s the thing, marketing is forever changing. Yes, the basics are pretty much timeless insofar as you need to identify your audience, and talk to them in a way that resonates so they buy from you, but how you do this, well, that changes every year. 

Nobody has any idea how you will reach customers a decade from now, but those of us who live and breathe marketing are pretty attuned to new developments and platforms – that’s why people pay us to help them. Without bonafide marketing gimps like us to hand, you might completely miss the next big platform, or update, or whatever. 

Does your marketing strategy need a refresh?

There’s a lot to be said for letting a fresh pair of eyes have butchers at your business. If you’re confident that you have a good product or service, but you’re finding it difficult to reach more people, then it’s probably an indication that you need some help. 

Working with a marketing agency will give you a new perspective. We’re really good at coming in and taking a sober look around at what you’re doing, and then from there, identifying what can be improved. This can entail everything from identifying new channels or creating a more consistent look and feel across your business public-facing assets. 

Either way, it all depends on where you are now, what type of business you are running, and the direction that you want things to head into the future. All of this, we can help with. 

Are you time poor?

Most people don’t have the time to be thinking about how things can look pretty and other generic marketing techniques. Most people need results, and they needed them yesterday. We know this because we have worked on the ‘other side’ in our previous lives. This is the equation that needs to be considered: how much more free time will you have IF you outsource your marketing to weirdos like us who actually enjoy doing this shit? 

Looking to save money so you can spend it on that golf trip to Scotland?

Listen, you pay for what you get. While we provide excellent value, we know our worth, and obviously we charge what we think matches our value. However, we are probably cheaper than what you might fork out for an in-house marketing dude or dudette. Hiring a marketing team outside of your organisation removes all of the additional costs of employing someone, like salaries, benefits, health care, and even marketing tools. It makes it way easier for you to manage your budgets, too.

Get professional creatives to do your creativity

Not everybody is blessed (or cursed) with a creative mind, and that’s okay. Some people are just more comfortable being analytical or working in absolutes. Like anything else, sometimes you need to actually bring in people who are professionals in their domain to get what you want out of whatever it is that you want, if that makes sense? 

Basically, nobody bats an eyelid when you pay a dude who knows about washing machines to come and fix your washing machine, so why not your creative endeavours?  Unlike washing machines, creative endeavours can propel your business forward (unless you own a laundrette, obviously).  

Future proof your business

Here’s the thing, marketing is forever changing. Yes, the basics are pretty much timeless insofar as you need to identify your audience, and talk to them in a way that resonates so they buy from you, but how you do this, well, that changes every year. 

Nobody has any idea how you will reach customers a decade from now, but those of us who live and breathe marketing are pretty attuned to new developments and platforms – that’s why people pay us to help them. Without bonafide marketing gimps like us to hand, you might completely miss the next big platform, or update, or whatever. 

Decided to Become a Dissident After All? Good Stuff.

Talk to us about what we can do for you and your business.

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Our registered office is at Unit 18a Whitebridge Industrial Estate, Stone, Staffordshire, ST15 8LQ.

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